1580 Broadway was the home of Lou Walters’ World Famous Latin Quarter and it was located between 47thand 48thstreets. It was and is a landmark three story wedge building that marks the northern boundary of Times Square. I say a wedge building because 48thstreet is longer than 47thstreet. The southern end of the building was famed for the signs where Broadway and Seventh Avenue crossed. The most famous sign was the neon Pepsi-Cola sign.
From 1936 to 1940 it had been the home of the Cotton Club after it moved from Harlem.
Lou Walters, the father of journalist Barbara Walters, opened the Latin Quarter in 1942. During his time at the club featured big name acts the likes of Frank Sinatra, The Andrew Sisters, Frankie Laine, Ella Fitzgerald, Patti Page, Sophie Tucker, Mae West, Diahann Carroll, and Milton Berle along with a line of chorus girls that concluded the show with a racy can-can dance.
Lou Walters left the business in the late 1950s. Earl Wilson, the columnist, described the new management in 1964 as “more expensive than the Copacabana, but then, the shows are bigger, ‘nakeder’ and longer.”
I remember as a teenager my brother and I being taken there by my parents to celebrate either my Mother’s birthday or a Mother’s Day.
The entrance was all glass doors on 48th street with a huge canopy of light that spelled out “Latin Quarter”. Patrons climbed a flight of stairs toward two coat check rooms, while looking at the photos of the current attractions. Another flight took nightclub goers to the main level and presented additional photos of the coming performances.
It was a short walk to the Maitre d’s podium. He looked very impressive. As a teenager, I was even more impressed when I saw my step father shake his hand as if they were old friends. What I didn’t realize then was that he was being slipped a tip. The Maitre d’ snapped his finger high in the air and a waiter appeared out of nowhere to show us to our table.
I was a professional dancer by then and at a special audition for choreographer, Michael Kidd. I was hired to be in the chorus of Holly Golightly,a new show starring Mary Tyler Moore and Richard Chamberlin being produced by David Merrick. We played out of town in Philadelphia for four weeks and an additional four weeks in Boston. We then came into New York City as Breakfast at Tiffany’s, The Musical, only to close after three days of previews. Of course this was a great disappointment. My dream was to work on Broadway.
When I finally got hired as a dancer at the Latin Quarter, it was October of 1967 and I stayed with the same show until late August of 1968, ten months. It was then owned by E.M. Lowe. The production I was in was a revue that had played The Garden of Stars at Expo 1967 in Montreal, Canada. All of our costumes were made for us in Paris and were gorgeous. We performed at the Expo for three months. We had two weeks off before going into rehearsal to do the same show, but at the “Comedie Canadien”, a theater in downtown Montreal. We did that for another three months before going on a tour of the province of Quebec.
The Week before we were to close, George Reich, who was the choreographer on this production as well, asked if I was interested in dancing at the Latin Quarter. E.M. Lowe was bringing the production to the New York City location on Broadway. Needless to say, I said “yes”.
We did three major production numbers and had a company that consisted of:
8 female dancers plus two lead female dancers
6 partially nude showgirls
1 male production singer
3 male dancers, plus a lead male dancer
I can recall being there with guest headliners such as Allan Jones, Red Buttons, The Everly Brothers, Rodney Dangerfield, Brenda Lee, Louis Armstrong and his AllStars, the Doodletown Pipers, and Georgie Kaye, among others.
By the time we got to spring, our lead male dancer was getting tired of all the work. We did two shows a night and were off one day a week. By late spring I had become the alternate lead male dancer. But suddenly, I got the opportunity to join a new show going to the El San Juan Hotel in Puerto Rico and I left the Latin Quarter at the end of August.
Early in 1969, the musicians were going to strike so they got a raise. Then the waiters threatened to strike, and they got a raise, but during a strike by the chorus girls, the nightclub was padlocked for non-payment of rent and closed. At the time, I was fortunately already in a touring company of Fiddler on the Roof.
When I was asked to dance at the Latin Quarter, I saw it as a second chance to fulfill my dream of Broadway, and ten months was a healthy run. Dreams do come true!
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(Blog post imagery courtesy, Teak Lewis)
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